REINCARNATION

PENCILS

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Reincarnation Pencils is a company founded on the ideal that we should leave the earth in better condition than what we started with. Each pencil is hand crafted with a seed of your choosing in the end. After you are done using the pencil, tip it over and put it in the soil to create something new from something used. 

Demographic: initially when I discovered this product, I immediately thought of children being the primary consumers. However, once I researched more I realized that parents would be the ones actually purchasing these pencils and that teachers might find them intriguing as well.